Creamy Lips - L101 Ellis Red/Blood Red

WHAT - A long-wear lipstick that provides pure colour and a shiny finish that lasts overtime. Superior comfort both in application and on lips. Plumping actives improve hydration and smooth your lips.

WHY - For classic definition: the texture of this highly pigmented covering lipstick gives great definition to your lips both as a fully covering shade but also as a mere stain.

ACTIVE INGREDIENTS - Vitamin E (Tocopherol) Candelilla Wax Prune Seed Extract.

HOW - Apply Creamy Lips with the spongy applicator first by painting the lips with just a small amount of lipstick then fully load the applicator to fill inside of the lips. Creamy Lips is also great for a more stained effect: just load a tiny bit of the lipstick onto the applicator apply and blot for a matte stain.

A “Human Colour” and therefore suitable for each skin tone age or style.

No scent. No taste. No parabens. No animal testing.

Ellis Red is Ellis' signature colour: it is based on the natural colour of blood. That colour is the same in all of us so therefore it doesn't clash with anyone's skin. Loved by women who never wore any other red lipstick before as well as by red lipstick die-hards.

Ellis Red comes in all three Ellis Lips textures: Creamy Lips (which feels the most like a traditional lipstick) Milky Lips (for those who do not like the feel of a lipstick - it is a lighter texture) and Glazed Lips (a non-sticky gloss with a higher pigment load than regular glosses).